Wellness-as-a-Service

The 1st platform was the personal computer. The 2nd the web browser.
The 3rd the smartphone. Now a 4th has arrived. Us.

Human-as-a-Platform

The 4th platform is enabling a Wellness-as-a-Service industry.
It's being driven by 4 major trends:

Human-Machine Convergence

Human-Machine Convergence

Machines are poised to know humans better than humans. They’re also on a path of integration with humans; becoming an extension of us. It's evident today ranging from injectable biosensors to affective computing to AI advances.

New Health Paradigms

New Health Paradigms

Continuous rather than episodic. Proliferating machine intelligence. Predictive and preventative. Anti-aging. Health optimizing. Integrative of genetics, psychology, environment and lifestyle choices. Data and consumer driven.

Decentralization of Healthcare

Decentralization of Healthcare

Medicalization of the smartphone. Shift towards clinical-grade sensors in wearables. Explosion of health, fitness and wellness apps. Expanding direct-to-consumer lab testing. Consumerization of healthcare and medical devices.

Eroding Industry Boundaries

Eroding Industry Boundaries

Quantification of health, wellness and lifestyles is eroding boundaries between mobile, healthcare, genomics, fitness, wearables, medical devices, pharmaceutical, clinical labs, personalized nutrition, life extension and insurance.

Our Services

A multi-trillion industry emerging at the intersection of computing and biology. Offering disease prevention, life extension and wellness optimization. We'll help you succeed with:

Partnerships

Partnerships

Receive recommendations and introductions that will accelerate your product, service or project.

Strategy

Strategy

Make sure every angle is considered. Clarify where your company wants to go and how.

Positioning

Positioning

Drafting original or altering any existing. Potential pivots and outmaneuvering your competition.

Workshops

Workshops

Practical 1-3 day onsite events. Typically for C-level executives. Global delivery.

Market Intelligence

Market Intelligence

Daily monitoring of the top 120 health and wellness apps, 30 devices and 20 DTC services.

Advisory

Advisory

Independent. One-on-one video calls or in person. Full confidentiality guaranteed.

Prototyping

Prototyping

Quickly explore your ideas and intentions. Get feedback before any committing resources.

UX/UI Reviews

UX/UI Reviews

Onboarding, user retention, card design, information hierarchy (Web/iOS/Android).

Product/Market Fit

Product/Market Fit

Check key assumptions across product, pricing, and business models. Get users to sell for you.

Let's Start a Conversation!

Companies at all stages, startups to Fortune 500s. Don't needlessly get outperformed by competitors.