Joe Burton is the founder and CEO of Whil Concepts, Inc. (“Whil”). He’s an entrepreneur in digital health and wellness, former President of Headspace and spent fifteen years as a global COO in public companies. Joe is alumnus of Harvard Business School, a certified Search Inside Yourself instructor and an advisor to nonprofits including Holistic Life Foundation, Inward Bound Mindfulness Education and Anonymous Good. He’s worked in over 70 countries with brands including Microsoft, IBM, American Express and Coca-Cola. Joe discovered mindfulness as a super stressed executive after dismissing it as “definitely not for me” and it changed his life.